Your team at Pulse ISM offers social media strategies that will help to boost your online presence and engage with your customers.

90% of marketers agree that providing interesting content on social media for your customers to engage with promotes better business. Regular social posting boosts brand awareness, engages and grows your audience, and builds brand loyalty. 

In fact, studies have shown that 63% of customers looking for brands online are more likely to purchase from a company with an active social media presence than those without one. Let that sink in—by not implementing a social media strategy, you could be missing out on a significant portion of your potential customers. 

Take a look at just a few of the benefits of having an effective social media marketing strategy: 

Branding and Awareness: Every small business owner wants their customers to recognize their brand as quickly as you might identify a big box store’s logo. While these small organizations may not have the marketing budget that some corporations do, they can amplify their branding and awareness efforts by utilizing social media platforms. It’s here that small businesses can shine just as much as the big guys. 

Customer Loyalty, Engagement, and Insights: The more opportunities you create to engage with your customers, the more likely you are to gain their loyalty and attention. Gaining followers is no longer a simple vanity metric, but actually identifies ways to push potential clientele through your sales funnel and gather valuable feedback about your business’s products, services, and offerings. 

Better Service and Likability: By engaging with your customers on social media platforms, you demonstrate your brand’s human features. People don’t want to make purchases from faceless brands; they want to buy from a company they know they can make a connection with. 

Managing your social media can feel overwhelming, especially if you have limited time to create content, draft posts, and stay engaged with your customers. Your Pulse ISM team can lead you through this time crunch, put a winning strategy in place, and take the drudgery out of creating relevant, engaging content.

Are you ready to start building strong relationships with your customers? Put your Pulse ISM team to work, and we’ll do just that!