From 2015 to 2018, wave of telemedicine has increased 340%. With people being busier than ever, telemedicine is something that makes logical sense as an option. In fact, many providers have embraced the idea, for example, Kaiser Permanente has been offering video and telephone doctor visits to their members since 2015. I tried my first […]
The majority of businesses are on social media today. Does your business just have an account or are you actively posting and engaging? If you want to know some simple ways to improve your social media then check out these 5 easy steps. Fully Complete your Social Platforms When setting up your social media accounts […]
Finally, we are in recovery mode. There are talks of continuing lock-down in certain states but even the most strict states have allowed clinics and medical centers to open. This is great news because patients have been waiting to get their much needed procedures. As we’re going back to our new normal, there’s one thing […]
We all know the basic truth that challenging times are also times of opportunity. It’s very easy during crises like one we’re facing to duck and hide under the covers. With news of many providers and hospitals closing or postponing non-essential procedures, many in the industry are speculating that the equipment business will not come […]
A website is the simplest and most effective way to connect with your current customers and to attract new ones. However, a dated website that isn’t mobile-friendly just won’t cut it anymore. In fact, 57% of mobile users won’t recommend a business if their mobile website is poorly designed or unresponsive. That’s a serious number […]
Many businesses face the promotional challenge of balancing organic reach and paid advertising to achieve their marketing goals. It’s impossible for a business to sustain long-term success by focusing on either extreme alone, but combining the two can propel your business’ reach and engagement. Here’s how you can combine your organic and paid advertising in […]
When you’re trying to attract new customers and grow your business, even the tiniest details matter. Listings management is one of the many facets of digital marketing that’s usually the last to be considered, but can be the most transformational towards the findability of your business. Read on to find out how to build your […]
Healthcare providers are affected by online patient reviews now more than ever before. Since 94% of patients use online reviews to evaluate physicians, reviews that go unanswered can detract from the quality of care you strive to provide. Part of your long-term success depends on your ability to respond to patient reviews, but there are […]
While it’s common knowledge that a website is the foundation of a solid marketing strategy, many businesses forget that digital strategy goes beyond simply having a website. You can’t generate business leads if no one can find you online, but by optimizing your website’s SEO, you can make sure you rank higher in search results […]
